Dying Matters – your questions answered on direct cremation

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Direct Cremations are becoming more popular, but many people still don’t know exactly what it means. For the Dying Matters campaign, our Senior Communnications Officer Stephanie Owens talked to Catherine Powell, a co-founder of Pure Cremations about what direct cremation is about, and why it doesn’t mean that there doesn’t have to be a funeral or memorial service as well. #DyingMatters #AreWeReady

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